Footage.net Publishes Footage Industry Pandemic Impact Survey 2 Results
/The Footage Industry Pandemic Impact Survey 2, a market research report examining the effects of the global pandemic on the footage industry, is now complete and available at no cost to the global footage community. Please click here if you would like a copy of the report and we will send you a link to download the document.
The Footage Industry Pandemic Impact Survey 2, which follows up on the survey results we published in April 2020, was conducted online by Footage.net between January 20 and February 16, 2021. Over this 28-day period, we invited over 550 footage companies from around the world to participate. In the end, 60 companies completed the survey.
Though at the time we conducted our previous survey in April 2020 we had only about six weeks of pandemic experience under our collective belts, our findings then indicated that most footage companies in our sample group had been able to maintain their essential business operations and were continuing to deliver footage to their customers. Overall, we came away from the project with a sense of cautious optimism about the prospects for the footage industry under lockdown. Now, with nearly a year in the rearview mirror, the results of our current survey strongly indicate that the footage industry has fully adapted to remote work, that demand for footage has either held up or increased and that, while a small minority of companies have suffered a significantly negative impact, for the majority of companies, the overall effect of the pandemic has either been neutral or at least somewhat positive.
The 36-page report is now ready for immediate distribution and, as promised, Footage.net is making it available for free to the footage industry. Please click here if you would like to receive a copy. We will email you a link straightaway. If you have any questions, please contact David Seevers, Footage.net Chief Marketing Officer, at davidwseevers@gmail.com.